Packaging Seize+Adapt Concept – Wider Opportunities for a Reusable and Refillable Gable-Top Carton

Research By Markets adds Market Research Report - Packaging Seize+Adapt Concept – Wider Opportunities for a Reusable and Refillable Gable-Top Carton

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Packaging Seize+Adapt Concept – Wider Opportunities for a Reusable and Refillable Gable-Top Carton

Summary

“Packaging Seize+Adapt Concept – Wider Opportunities for a Reusable and Refillable Gable-Top Carton” uses our Pack-Track packaging innovation tool to take a closer look at a pack format used in France by Un Air D’Ici for its Juste Bio Green Morning cornflakes, and to consider how it could potentially inspire cross-category innovation.

Packaging innovation can be a tricky area to navigate, but by thinking laterally and exploring pack formats that are already available outside your own market sectors, it may be possible to Seize+Adapt an idea, modifying it to suit your own purposes.

This case study was compiled using our Pack-Track packaging innovation tool and takes a closer look at a reusable and refillable gable-top carton, and considers how the format could cross over into other categories.

Scope

– Discusses key features and packaging benefits of Juste Bio Green Morning cornflakes’ gable-top carton.
– Examines how this pack format taps into consumer trends within our TrendSights framework.
– Explores how this convenient pack format could be applied to other product categories.

Reasons to buy

– Use our Packaging Seize+Adapt Concept series to inspire packaging innovation.
– Understand the relevant consumer trends that drive and support packaging innovation so you can tap into what is really impacting the industry.
– Discover to which product sectors this packaging innovation could potentially have application to create a point of difference.

Companies Mentioned:
Un Air D’Ici


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