Market Research Report on Destination Market Insights: East Africa

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Destination Market Insights: East Africa


Analysis of destination markets, infrastructure and attractions, as well as risks and opportunities in the East Africa region. This report explores the types of travelers that visit the region as well as a SWOT analysis. Mozambique, Mauritius and Madagascar are looked into in detail.

Key Highlights

– With approximately two million international arrivals in 2019, Mozambique is the largest tourist market in the region of East Africa.
– Kenya is the second most visited country within East Africa, with 1.5 million people visiting in 2019. This total marked the continuation of an increase in arrival numbers to Kenya since 2015.
– Wellness tourism is becoming an important sub-sector in the East African tourism industry with an increasing number of spas opening up across the region. It is therefore becoming increasingly important to have some form of quality control and certification process in order to ensure that local and international guests, who come with high expectations and are paying large sums of money, have their expectations at least met.
– The region is set up very well for adventurers and nature lovers. Tourism companies can capitalize on the unique experiences travelers can enjoy in East Africa. Hikers will find a wide range of trails across the region with waterfalls, lakes and coastlines in abundance.


– This report is part of Destination Market Insights Series.
– These reports provide an in-depth analysis of a tourist destination and its key source markets, as well as an assessment of the trends and issues in the covered destniantion market, in this case East Africa.

Reasons to buy

– Obtain a clear and detailed insight into new developments in an up-and-coming tourist destination.
– Use data and analysis to explore future trends related to international arrivals, airlines, niche tourism, and hotel developments.
– Gain a strong understanding of the opportunities in the market, as well as the risks, to support better business decisions.

Conpanies Mentioned:
Qatar Airways
Kenya Airways
Uganda Airlines
Ethiopian Airlines
Air Seychelles

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Ritesh Tiwari is the Founder of Research By Markets, a leading Market Research Reports Reseller trusted by Fortune listed companies for their requirements of Syndicated and Custom Market Research Reports. Ritesh has an overall experience of 18+ years in Recruitments, Sales and Operations. He has been associated with the Market Research industry for the past 7 years. He is an avid foodie as well as a huge football fan being a supporter of Manchester United (EPL) and FC Barcelona (La Liga). Get in touch with him via *Market Research News is a part of Research By Markets.