Retailer Loyalty Schemes

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Retailer Loyalty Schemes


“Retailer Loyalty Schemes”, report provides an overview of different types of loyalty programs, their need in retail industry, benefits and examples of loyalty programs.


– Loyalty programs are marketing strategies that, when effective, drive customer loyalty and encourage frequent purchases through providing enticing incentives and reasons to purchase.
– These programs are designed to reduce shopping around and make a retailer top-of-mind – motivating return visits and limiting customer acquisition opportunities for competitors.
– As part of these programs, customers are generally rewarded with special offers, discounts, points, rebates, exclusive services or free gifts.

Reasons to buy

– The effectiveness of loyalty programs is vital as sales growth opportunities, especially in mature retail markets, become more challenging
– Retailers must ensure their loyalty schemes are built into their apps
– Carrefour’s “MyCLUB” aims to leverage the fast-growing retail market in Middle East
– Boots Advantage card gets the basics right
– Madewell’s Insider loyalty program aims at gaining and retaining customer loyalty
– Best Buy’s loyalty program lacks a competitive edge versus Amazon
– The North Face loyalty scheme is designed to appeal to its customers’ passions
– Sephora is building on its “Beauty Insider” loyalty program to drive business
– Starbucks doubled its loyalty program members during 2017-2018.

Companies Mentioned:
Best Buy’s
North Face
Barnes & Noble

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Ritesh Tiwari is the Founder of Research By Markets, a leading Market Research Reports Reseller trusted by Fortune listed companies for their requirements of Syndicated and Custom Market Research Reports. Ritesh has an overall experience of 18+ years in Recruitments, Sales and Operations. He has been associated with the Market Research industry for the past 7 years. He is an avid foodie as well as a huge football fan being a supporter of Manchester United (EPL) and FC Barcelona (La Liga). Get in touch with him via *Market Research News is a part of Research By Markets.